Conversion Rate Optimisation

You are getting traffic.
So why is nobody
buying?

Most ecommerce stores convert less than 2% of their visitors. That means 98 out of every 100 people who visit your store leave without buying. We find every reason they are leaving and fix it systematically.

✦ More revenue from the traffic you already have. No extra ad spend required.

40%AVG. CONVERSION LIFT
Full FunnelAUDIT
Data-LedDECISIONS ONLY
30 DaysTO RESULTS
digitrix.agency/cro
FUNNEL AUDITCheckout · Conversion
0.8%Before
2.4%After
+40%Revenue Lift
40%
Average Conversion Lift
98%
Visitors Leave Without Buying
30 Days
To Measurable Results
40%Average Conversion Lift 98%Of Visitors Leave Without Buying 30 DaysTo See Measurable Results 100%Data-Led Decisions 4.9★Client Satisfaction 40%Average Conversion Lift 98%Of Visitors Leave Without Buying 30 DaysTo See Measurable Results 100%Data-Led Decisions 4.9★Client Satisfaction
Who This Is For

For stores with traffic that is not converting.

01

This IS for you if...

  • You are getting traffic but not enough sales
  • Your ad spend is increasing but ROAS is dropping
  • You know something is wrong but cannot identify what
  • You have at least 1000 monthly visitors
  • You want more revenue without spending more on ads
02

This is NOT for you if...

  • You have fewer than 500 monthly visitors
  • You have not validated your product yet
  • You want a quick redesign with no data behind it
  • You are not willing to share analytics access
  • You expect results without testing and iteration
If the left column sounds like you — a CRO audit will show you exactly where your revenue is leaking and how to fix it.
The Real Problem

You are spending money to bring people in. And losing them the moment they arrive.

Every rupee you spend on ads is buying you traffic. But if your store is not converting that traffic into sales, you are not running a marketing problem. You are running a conversion problem.

And spending more on ads will not fix it. It will just cost you more to lose the same percentage of people.

The stores that scale profitably fix the leak before they pour in more traffic. That's what CRO does.

Your homepage does not communicate clearly enough

Your product pages do not build enough trust

Your checkout is creating friction and losing buyers

Your mobile experience is broken

You have no system to recover abandoned carts

The Digitrix Difference

We do not guess what is broken. We find it with data.

Every recommendation we make is backed by heatmaps, behaviour data and test results — not opinions about what looks good.

Full funnel audit first

We diagnose the whole path from landing to checkout before touching anything.

Data-led decisions only

Every fix is backed by heatmaps and behaviour data, not opinion.

Copy and design that sells

Pages rebuilt around clarity, trust and a clear path to purchase.

A/B testing that compounds

Ongoing tests that keep raising your conversion rate over time.

Mobile-first optimisation

Most of your traffic converts on mobile — or should be.

Abandoned cart recovery

A system to bring back visitors who left without buying.

More revenue from the same traffic you are already paying for. No extra ad spend. Just a store that finally converts the way it should have from the beginning.
What's Included

A complete CRO system. Built to convert.

Audit & Strategy
Full Funnel Audit
A complete review of every step between landing and checkout.
Heatmap & Behaviour Analysis
Real visitor behaviour data showing exactly where people drop off.
Competitor Conversion Analysis
A look at what's working for stores winning in your category.
CRO Roadmap & Priority List
Every fix ranked by expected revenue impact, not guesswork.
Implementation
Landing Page Redesign & Copywriting
Pages rebuilt around clarity, trust and a clear path to purchase.
Checkout Flow Optimisation
Every step of checkout simplified to reduce drop-off.
A/B Testing Setup & Management
Ongoing tests that compound your conversion rate over time.
Abandoned Cart Recovery Setup
A system to bring back visitors who left without buying.
Monthly CRO Report
A clear breakdown of what changed, what was tested, and the impact.
How It Works

From leaking funnel to converting machine.

1

Full Audit

We audit your entire funnel using data, heatmaps and behaviour analysis.

Week 1
2

Strategy & Roadmap

We build a prioritised roadmap of fixes ranked by revenue impact.

Week 2
3

Implementation

We implement the highest-impact fixes across your funnel.

Weeks 3–4
4

Test, Optimise & Scale

Ongoing A/B testing and optimisation that compounds over time.

Ongoing
Most clients see measurable improvement within the first 30 days of implementation. Quick wins like fixing checkout friction often show results within days.
Transparent Pricing

Pick your level. Start converting more.

Every package starts with a full audit so we know exactly what to fix before we touch anything.

CRO Audit
PKR 15,000 one-time

Know exactly what is broken before spending anything on fixing it.

  • Full funnel audit
  • Heatmap & behaviour analysis
  • Competitor conversion analysis
  • Priority fix list, delivered in 5 days
Get Started
CRO Management
PKR 60,000 / month

Ongoing optimisation that compounds your conversion rate every month.

  • Everything in CRO Audit
  • Landing page redesign & copywriting
  • Checkout flow optimisation
  • A/B testing & abandoned cart recovery
Get Started
Enterprise CRO
PKR 100,000 / month

For high-volume stores doing PKR 1,000,000+/month who want maximum conversion performance.

  • Everything in CRO Management
  • Advanced personalisation
  • Dedicated CRO specialist
  • Priority support, 7 days a week
Let's Talk
Client Results

Stores that stopped leaking revenue.

"Our conversion rate was sitting at 0.8% for months. Digitrix audited our store, found 12 critical issues, and after fixing them our conversion rate hit 2.4% in 6 weeks. Same traffic. Three times the revenue."

SM
Saad M.
Electronics Brand, Lahore

"The checkout audit alone was worth every rupee. We had no idea that our payment page was broken on certain Android devices. Fixing that one issue recovered thousands in lost sales immediately."

RK
Rabia K.
Clothing Brand, Karachi

"The abandoned cart recovery system Digitrix set up brings back around 18% of people who left without buying. That is effectively free revenue we were leaving on the table every single month."

IA
Imran A.
Supplements Brand, Islamabad

"I thought my ads were the problem. Turns out my product pages had almost no trust signals and my mobile checkout was a nightmare. After the CRO work my ROAS improved without changing my ads at all."

NF
Nida F.
Beauty Brand, Faisalabad
Common Questions

Everything you want to know before starting.

What is conversion rate optimisation exactly?

CRO is the process of increasing the percentage of visitors who take a desired action on your store, such as making a purchase. Instead of spending more to get more traffic, CRO makes your existing traffic more valuable by removing the barriers that stop people from buying.

How much traffic do I need before CRO makes sense?

We recommend a minimum of 1000 monthly visitors to get statistically meaningful A/B test data. The CRO Audit package is valuable at any traffic level because it identifies structural issues regardless of volume.

How long before I see results?

Most clients see measurable improvement within the first 30 days. Quick wins like checkout friction fixes often show results within days. A/B tests typically take 2–4 weeks to reach significance.

Do you work with Shopify stores only?

We specialise in Shopify but also work with WooCommerce and custom ecommerce stores. The CRO principles we apply work across any platform.

Will CRO changes break my store or affect my ads?

No. We implement all changes carefully and test everything before going live. CRO improvements almost always make your ads more effective too.

Should I start with the audit or jump straight into management?

If you are unsure where your biggest problems are, start with the audit. If you are ready to act immediately, CRO Management includes the audit in month one at no extra cost.

Stop losing sales to a store that was never built to convert.

Book a free CRO consultation. We will look at your store, identify the biggest conversion leaks, and tell you exactly what we would fix first. No obligation to work with us.

Free audit. Zero obligation. Real fixes you can act on today.

Free call. No commitment. No hard sell.